DM30 Multimedia Authoring                        Production Team
Spring semester 2006

The Development Team

Project Manager
- The Project Manager will understand the complete process for the semester including familiarity with the roles of all participants.

- The Project Manager will have exposure to existing media based productions as well as technical skills with all production tools to oversee correct technical procedures and efficiency in the development process.
-The Project Manager must be familiar with the project vision and purpose from the client and have a realistic vision for the end product. Their vision will provide confidence to the class that the project can be completed during the semester. Creativity and problem solving should be a part of every participants input and the project manager needs to facilitate this and motivate the development team.
- The Project Manager will review preproduction timelines, content at all stages, understand the system for content management. They will establish a level of quality for the project and evaluate content based on that standard throughout the semester. The Project Manager will have authority to reject substandard content and evaluate design ideas based on practicality and attainability.
-The Project Manager will introduce details of the project to the class as ideas and details are developed. The Project Manager will verify that timelines and charts are accurately developed and displayed and distributed and continually track progress.
- A very important part of the project manager's duties is to keep the project in perspective, to meet the end of semester deadline. They will have authority to make specific requests of students and make decisions regarding the project, and to evaluate student participation throughout the production process.

Project Director
- The Director will understand the complete process for the semester including familiarity with the roles of all participants. The Director will work with the Project Manager to outline development team tasks throughout the production process.
- The Director will have exposure to existing media based productions as well as technical skills with all production tools to oversee correct technical procedures and efficiency in the development process.
- The responsibility of the Director is to manage and organize the work that is produced by the other technical groups (graphics, audio, video, animation). The directors absorb a variety of ideas and pull them into a working plan. Directors are the collectors and organizers of content, intangible and tangible.
-The Director needs to be clear that their position is to direct, and not to do content development. In this situation, the directors should look at themselves as directors of content more than directors of their peers.

- The Director may be the first to see what areas are weak and need additional participation. They may also see problems as they occur so the problems can be addressed to the Project Manager and class Instructor. Since no one wants to do work that will not be used, it is very important that task assignments are clearly defined. The Director will assist in defining the specifics of assignments to the other technicians. The Director needs to maintain flexibility for modifications and alternative ideas from team members and assist team members throughout the production process.
Pre-production
    familiarity with vision and story

    develop flowcharts and timelines

    review and evaluate scripts and storyboards
    keep project in perspective
and motivate the development team


Technical Engineers
-The Technical Engineer understands file types and playback optimization, has familiarity with hardware/software and assists in defining project specifications.

-The Technical Engineer attends to problem-solving any technical issues that arise during the production process and works with the development team in maintaining correct procedures and standards throughout the development process.
-The Technical Engineer will track project development for functionality and media specifications and test product functionality throughout the process. They will be responsible for CD-ROM and/or DVD production, ftp, and web delivery.
-The Technical Engineer will have familiarity with Authorware programming and work with the Project Manager and Director to establish guidelines for linked files and playback optimization.

Pre-production
    -familiarity with vision and story

    -develop file structure for content management
    -develop system for content management and prepare guidelines for system use
    -assist in defining project specifications

Scriptwriters
-The Scriptwriters will work closely with the Client, Project Manager, and Graphic Designer and the entire development team to develop a written project script.
-The Scriptwriter will perform project research as needed and write the script for stories, dialogues.
-The Scriptwriter will be familiar with and follow modified scriptwriting techniques from the television and motion picture industries.
-The Scriptwriter will also perform tasks as copy editor for text content throughout the production process.
Pre-production
    -write the project script based on client needs and class brainstorming sessions
    -collaborate with storyboard designers to provide visual images of the written script

2D and 3D Animators
-The Animators will work closely with the Graphic Designers and Audio Technicians to develop animations (titles, characters, etc.). Maintaining visual continuity will be of foremost importance. The Animators will understand and follow the technical specifications throughout the development process.
Pre-production
    -assist in establishing standards for file formats, compression types and ratios, window dimensions, resolution, colors, frame rates, and font selection
    -develop Director and Flash animation skills, familiarity with onion skin, vector draw tools
    -submit storyboards as needed and provide animation examples from existing sources

Graphic Designers
- The Graphic Designers will follow the written script to develop interface designs, color schemes, and create graphics (from storyboards to final) navigation graphics, fonts and text formatting, artwork, backgrounds, and establish an overall visual "feel" while maintaining visual continuity throughout production. They will provide ideas in thumbnail and storyboard form and follow through with finished artwork ready for production to begin.
-The Graphic Designers will learn the process of submitting visual ideas to be evaluated and possibly discarded. With visual design, clients often do not know what they want until they see something they don't want.
-Graphic Designers need to be familiar with other electronic publications as well as graphics in all forms. They need to visual thinkers.
- The Graphic Designers will be assigned specific tasks throughout the development process and need to meet timeline and production specifications as outlined and follow the file management system for content submissions.
- The Graphic Designers need to understand resolution, file types, copyright limitations and be familiar with Photoshop, Illustrator, and the drawing and text tools in Authorware.
Pre-production

    -develop thumbnails and storyboards

    -provide examples of existing graphic content for critique and evaluation

Public Relations
-Public Relations staff will arrange for and conduct interviews as needed, they will also make arrangements for additional photo and video shoots as needed, establish marketing procedures as needed, prepare and manage copyright and model release documentation.

-Public Relations staff will participate in project research that extends beyond the classroom.
Pre-production

    -develop copyright policies and guidelines and present to class
    -acquire or prepare model release forms

Interactivity Designers
-The Interactivity Designers will design project interactivity and develop navigational flowcharts. They will develop scripting specific to project interactivity and navigation and perform Authorware programming as needed.
-The Interactivity Designers will work closely with the Programmers/Compilers to develop project functionality. They should have familiarity with existing Authorware products to understand capabilities of the software and to base navigation decisions. -The Interactivity Designers will communicate with the Project Manager and class Instructor to avoid pitfalls of navigation complexity and problems from past class projects.
Pre-production

    familiarity with vision, story, past Authorware projects, and professional multimedia products

    learning lingo

Programmers / Compilers
-The Programmers/Compilers tasks will overlap those of the Interactivity Designers and they will work closely throughout the production process.
-The Programmers/Compilers will transfer existing data to files for Authorware as needed, assemble parts into Authorware movies (put the puzzle together), and perform extensive project testing. The programmers will do exactly that, programming with Authorware variables, functions, and other use of the calculations. This will happen throughout the semester but it gets the most challenging at the end when troubleshooting the project.
Pre-production

    familiarity with vision, story, past Authorware projects, and professional multimedia products

    learning lingo

Photographers
-The Photographers will acquire photo content as needed. They will perform image editing including scanning and image enhancement/manipulation/montage while maintaining visual continuity as established by the Graphic Designers.
-The Photographers will understand resolution, file types, copyright limitations, and maintain an archive of content in high resolution and low resolution formats.
They also need to be skilled in Photoshop and understand layering, playback optimization, and copyright guidelines.
-The Photographers must be have necessary Photoshop skills
Pre-production

    -familiarity with vision and story

    -assist the Technical Engineer in establishing guidelines for graphic specifications
    -provide photo examples to support scripts and storyboards

Video Engineers
-Video Engineers will provide video content as needed. This includes interviews and special effects video as needed. They will perform video digitizing, NLE, effects, compression, format to input to Authorware following the parameters established by the Technical Engineer.
- The Video Engineers need to be familiar with the lab equipment and limitations for digitizing video. They also need to be authorized to check out the DM cameras. They should be familiar with guidelines and tips for videotaping quality.
Pre-production

    -familiarity with vision and story

    -skills in NLE with Adobe Premiere and using video in Authorware

Audio Engineers
-Audio Engineers will provide audio content as needed. This includes sound effects, music, and voice-overs as needed. They will perform audio editing, effects, compression, format to input to Authorware following the parameters established with the Technical Engineer.
- The Audio Engineers need to be familiar with the lab equipment for audio taping, music creation and editing. They should be familiar with guidelines and tips for audio taping quality and will work with the Video Engineers at videotaping sessions and be responsible for the audio content.
Pre-production

    -familiarity with vision and story, and copyright limitations

    -skills in ACID and SoundForge, and Audition
    -familiarity with Authorware audio capabilities and Shockwave audio
    -provide content samples as needed